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In the Press: EyKuver + EyeCare Business
Featured in the April 2021 edition of EyeCare Business, EyKuver is making waves in the eye care industry.
We are honored to be mentioned in Eyecare Business as it is a publication dedicated to delivering the most cutting-edge, retail-focused business-building information for eyecare professionals today.
Eyecare Business provides eyecare professionals with the real-world tools they need to thrive in business, and we believe EyKuver is the next step in sun protection for prescription eyeglass wearers. As we are able to spread the word and educate eyecare professionals about our unique, affordable and portable sun solution, we can help ensure more prescription eyeglass users have access to UVA/B protection at all times.
Something that sets Eyecare Business apart is the highly engaging, user-friendly format that is sophisticated and style-focused. They are the established leader in delivering the most usable information for eyecare professionals, including current eyewear fashion trends, business building tips, the hottest new frame and lens products, consumer trends and spotting the latest new optical products, like EyKuver.
We believe the affordability and convenience of EyKuver are two key differentiators with our innovative new product. EyKuver is so slim that you can tuck it into your wallet or pocket, and it’s as simple as peeling back the protective backing and pressing the tinted film directly on the outside of your everyday glasses. The film clings to your lens and won’t damage or scratch your existing lenses. And, at less than $10 for a 3-pack you can afford to stash them anywhere you anticipate needing sun protection from your purse or pocket to your golf, beach or pool bag.
Check out the feature article in Eyecare Business for more details and shop online to purchase your EyKuver today!
The Get-Real Reasons Why You Need to Wear Sunglasses
Have you ever wondered why sunglasses are so important?
Far more than a fashion statement or trendy style accessory, sunglasses have a host of benefits from reducing glare and improving vision, to preventing both short and long term eye problems. However, if you are among the millions who wear prescription eyeglasses, protecting your eyes from the sun isn’t as simple as reaching for the nearest pair of everyday sunglasses.
By now, most of us know that too much sun can damage our eyes, just as it damages our skin.
If your unprotected eyes are exposed to excessive amounts of ultraviolet (UV) rays, you could experience sunburn of the eye, called photokeratitis. As with skin damage, it is the UV radiation from the sun which causes problems.
Obviously, looking directly at the sun should be avoided and the reflection from snow, water and sand increases the effects, but we should also wear sunglasses on cloudy days to reduce UV radiation reaching our eyes.
While photokeratitis can be painful, symptoms usually resolve in a few days, just as a sunburn of the skin would resolve itself with time.
Common symptoms of photokeratitis are:
- Gritty feeling in the eyes
- Excessive blinking and watering
- Difficulty looking at bright lights
- Swelling of the eyes
- Blurred vision
Take the long view.
It’s important to remember that damage to the eyes from UV radiation is cumulative, building over your lifetime, and can have a permanent effect on our eyes and eyesight.
For RX eyeglass wearers, protecting your eyes should be both convenient and affordable which is exactly why we developed EyKuver. It’s as simple as sticking the protective film to the outside of your prescription glasses to instantly protect your eyes from the sun’s harsh effects.
Long term exposure to the sun’s UV/A and UV/B rays make your eyes vulnerable to chronic conditions like premature cataracts. UV rays are one of the known causes of cataracts, a gradual clouding of the lens of the eye that can destroy vision. Cataracts develop slowly, but eventually will result in symptoms like blurriness, halos around lights and blurred vision. Experts say that sunglasses help prevent cataracts and recommend wearing them whenever the light is bright enough to make you squint, even on cloudy days, and especially at higher elevations.
Consistent eye protection helps keep serious eye problems from developing such as cancers of the eye and surrounding eye area, and early macular degeneration which leads to a progressive loss of central vision. EyKuver’s patent-pending technology effectively blocks glare and filters out 96% of the sun’s UVA/B rays ensuring your eyes are fully protected.
Bottom line: Get real and don’t take chances with your eye health especially when EyKuver makes it easier than ever to protect your eyes from sun glare and harmful UV rays.